BROKER REVIEW Updated January 2025

Robinhood Review 2025

The app that made trading free. 3% IRA match, $0 options, dead-simple interface. But also PFOF controversies and SEC fines. Here's the full picture.

4.2 / 5
Our Rating
Commissions: $0
Options: $0
Margin (Gold): 5.75%
PFOF: Heavy
⚠️

Recent Regulatory Issues

In September 2024, Robinhood paid $45 million to settle SEC charges related to order execution, record-keeping, and other violations. While these don't affect account safety (SIPC insured), they reflect ongoing regulatory scrutiny.

24M+
Accounts
$152B
Assets
~31
Median User Age
2013
Founded

The Bottom Line

Robinhood revolutionized retail trading by making it free and accessible. Their 3% IRA match is genuinely industry-leading, and the app experience is unmatched for simplicity.

But the controversies are real: heavy reliance on payment for order flow, multiple SEC fines, and the GameStop trading restrictions left a bad taste. Robinhood is a fine broker for casual investors—just understand the trade-offs.

What Robinhood Does Best

3% IRA Match (Gold)

With Robinhood Gold ($5/month), you get 3% matching on IRA contributions. On the $7,000 annual limit, that's $210 in free money. This is genuinely disruptive—traditional brokers offer nothing.

Simplest Interface

Robinhood's app is beautiful and intuitive. No clutter, no confusing menus. For someone who just wants to buy stocks without a learning curve, nothing beats it.

Free Options Trading

Most brokers charge $0.50-$0.65 per options contract. Robinhood is $0. For active options traders, this adds up to real savings.

Crypto + Stocks in One App

Trade 30+ cryptocurrencies alongside stocks without switching apps. Robinhood Wallet even lets you transfer crypto out (unlike some competitors).

5.75% Margin Rate (Gold)

Better than Fidelity (10.575%) or Schwab (10%). Not the lowest (Public is 4.9%), but competitive for a mainstream broker.

Where Robinhood Falls Short

Payment for Order Flow

Robinhood made ~$943 million from PFOF in 2024. This represents about 70% of their transaction revenue. Your orders go to Citadel and other market makers—not exchanges. The execution quality trade-off is real, if small for casual investors.

SEC Fines & Regulatory Issues

The $45 million SEC settlement in 2024 wasn't the first. Previous issues include:

  • $70 million FINRA fine (2021) for outages and misleading customers
  • $65 million SEC settlement (2020) for misleading customers about revenue sources
  • GameStop trading restrictions (2021) that sparked Congressional hearings

No other major broker has this regulatory track record.

Minimal Customer Service

There's no phone number. Support is chat-only, often with long waits. If something goes wrong, getting help is frustrating.

Basic Research & Tools

Robinhood offers basic charts and news. Compare this to Fidelity's 20+ research providers or Schwab's thinkorswim platform—Robinhood is not for serious analysis.

Fees & Pricing

Fee TypeCost
Stock/ETF Trades$0
Options$0
Margin Rate (Gold)5.75%
Cash APY (Gold)3.25%
IRA Match (Gold)3%
Gold Subscription$5/month
Outgoing Transfer$100

Robinhood Gold: Worth It?

At $5/month ($60/year), Gold pays for itself if you:

  • Contribute to an IRA (3% match = $210/year on max contribution)
  • Keep $2,000+ cash (3.25% vs standard rates)
  • Use margin ($1,000 included free)

For most users opening an IRA, Gold is a no-brainer. The match alone is worth 3x the annual cost.

Who Should Use Robinhood

  • Young investors opening their first IRA (3% match)
  • Mobile-first traders who want simplicity
  • Options traders who want zero fees
  • Crypto enthusiasts who want stocks + crypto together
  • Anyone who values simplicity over advanced features

Who Should Look Elsewhere

  • Large account holders: Fidelity's service and execution are better
  • Research-driven investors: Robinhood's tools are too basic
  • Anyone who needs phone support: It doesn't exist
  • Those concerned about PFOF: Fidelity or Public don't sell orders

The Verdict

Robinhood is a solid broker with real advantages (3% IRA match, free options, great app) and real concerns (PFOF reliance, regulatory issues, no phone support).

For a Roth IRA where you want the match, Robinhood is compelling. For your main taxable brokerage account, especially with significant assets, you might be better served by Fidelity's execution quality and service.

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